Be found where customers ask — not only where they search.
We build Inland Northwest businesses a complete website and lead system, run your social feed, and make sure Google and AI assistants like ChatGPT can find you — and send you customers.
Your customers are already asking AI
More than a website — a machine that brings you business
Most "web guys" hand you a pretty page and disappear. We build the whole lead engine and hand you the keys.
Custom Website
Fast, mobile-first, conversion-focused pages that look credible and load in under a second.
Learn more →Lead Capture
Forms wired to email you instantly and push straight to your phone — so no lead slips through.
Learn more →Competitor Research
A deep teardown of your local rivals so your site says what theirs doesn't.
Learn more →Social Media & Content
Profile setup and a 30-day calendar to launch — then we run it monthly with posts and faceless video, done for you.
Learn more →Keywords & SEO
Local keyword targets, on-page SEO, Search Console and sitemap — built to rank.
Learn more →AI Search Visibility
Structured so ChatGPT, Gemini & Google's AI can find and recommend you.
Learn more →See your new website — free, before you pay a dime
Tell us a little about your business and we'll build you a real, clickable preview of your homepage — plus a mini snapshot of your top local competitors. Love it? We finish it. Not for you? No cost, no catch.
No credit card. No obligation.
We'll run your whole social feed — posts, video, and DMs
Consistent posts, faceless short video that actually gets reach, and your comments and DMs handled — so you stay top-of-mind without ever touching your phone. Plans from $297/mo, or the whole feed handled from $1,397.
See Social Media PlansLocal service businesses that run on leads
Different trades, same engine: trust signals, local visibility, and a website that turns lookers into booked jobs.
Cleaning & Property Care
Residential cleaning, janitorial, window and pressure washing. Booking-ready sites with the trust signals — insured, bonded, background-checked — that win their first click into your home.
How we build for cleaners →Home Services & Trades
HVAC, plumbing, roofing, electrical, contractors. Emergency-call CTAs, seasonal landing pages, and a system built by someone who runs a handyman business himself.
How we build for trades →Real Estate & Property Management
Agents, brokerages, property managers. The same system that powers SoldBySpecials — own your local authority instead of renting a template.
How we build for real estate →Premium Local Services
Med spas, specialized practices, boutique firms. High-end design and AI-search visibility for businesses whose clients ask AI for "the best in town."
How we build for premium services →Built by us — and what we'd build for you
Real client builds you can open right now, plus the systems we run ourselves and labeled concepts for other industries. No borrowed portfolios — every live site here is one we built.
CDA Septic Systems
Septic, trenchless sewer, water lines and excavation across Kootenai County — eight services, city pages, and 221+ five-star reviews put to work.
Visit the live site →
Drain Coeur
Drain cleaning and hydro jetting, built around one promise — the camera shows the line before and after, so the customer sees the proof.
Visit the live site →
Lateral Concepts
Inspection-only sewer scoping and locating. The whole site leads with the reason to trust it: they never bid the repair, so the findings aren't a sales pitch.
Visit the live site →
SoldBySpecials
Our own real-estate lead engine — expired listings and relocation buyers, running every day.
Visit the live site →
New Construction
A dedicated buyer funnel for new-construction homes in North Idaho — niche site, niche leads.
Visit the live site →
Specials Digital Systems
The site you're on — built on the exact system we sell: fast, structured, AI-search ready.

Cleaning Company Build
Booking-first layout with instant-quote flow and the trust signals that win the "who's coming into my home" decision.

HVAC / Trades Build
Emergency-call layout built for same-day service — the 11pm no-heat search becomes your next job.
AI Search Visibility & Local Discovery
Customers aren't only searching anymore — they're asking. They ask ChatGPT who to hire. We structure your website and business information so AI can clearly understand who you are, what you offer, where you work, and why customers trust you.
No company can guarantee an AI assistant will recommend a specific business. We build the strongest accurate, verifiable foundation for discovery.
Built by an operator, not an order-taker
We run lead-gen businesses too
Behind SoldBySpecials is a live, AI-powered real-estate lead system we built and run ourselves. We sell what we actually do.
Agency depth, not agency prices
Research, brand, social, SEO and AI-search — the stuff big agencies charge five figures for — at a price a local business can say yes to.
Transparent, published pricing
No "book a call to find out what it costs." Our prices are on the site, in plain sight.
You own everything
Your domain, your accounts, your website — in your name from day one. Clean handoff, no hostage situations.
From first call to launched — fast
You'll see a first preview within 48 hours of getting us your content. The rest moves as fast as you do.
Strategy Call
A free 15 minutes on your market, goals, and the fastest path to more leads.
Research & Plan
Deep competitor and market research shapes your positioning, pages, and keywords.
Build & Review
We build the site + lead system and refine it with you over two revision rounds.
Launch & Hand Off
We launch, wire up tracking, train you, and hand over every account in your name.
Ten pages — eight core plus two campaign landing pages — with a lead system that pings your phone, a deep competitor teardown, a 30-day social plan + a social audit, SEO drivers, and AI search visibility. That’s roughly $7,500 of agency work bundled into the $1,497.
Smaller job? Starter, $697 — up to 5 pages, built the same way, now with on-page SEO foundations and a top-3 competitor snapshot. Bigger? Authority, $2,997 — 15–20+ pages including city pages, plus a 24/7 AI chat assistant, around $12,000 of work. Monthly care plans from $97.
See Full PricingStraight answers
What does a website cost with Specials Digital Systems?
Builds start at $697 (Starter), $1,497 for our loaded Digital Foundation, and $2,997 for Authority. Optional monthly care plans run $97–$497. All prices are published on our pricing page — no hidden fees.
What is "AI search visibility"?
People now ask ChatGPT, Gemini, and Google's AI who to hire. We structure your website and business listings so those assistants can find, understand, and recommend you — and we track the leads it sends. Here's how it works.
Do you handle social media too?
Yes — we run done-for-you social media: consistent posts, faceless short-form video, and your comments and DMs handled, on plans from $297/mo. It's a separate service from your website, so you can add it anytime. See our social plans.
Do I have to be on camera for the videos?
No. Every video we make is faceless — short-form clips built from footage, photos, text, and motion — so you get the reach of video without ever filming yourself. You just send a few photos or clips when you have them, and we handle the rest.
Do I own my website and accounts?
Yes. Your domain, hosting, Google accounts, and website are in your name from day one. If we ever part ways, you keep everything.
What areas do you serve?
We're based in North Idaho and most of our clients are in the Inland Northwest — Coeur d'Alene, Post Falls, Hayden, Rathdrum, Sandpoint, and the greater Spokane area including Spokane Valley and Liberty Lake. We also build for local and service businesses outside the region. The whole process runs remotely — content, previews, revisions, launch — so where you're located isn't a limit. If you're a local business anywhere in the U.S., we can build for you.
How long does it take?
You'll see a first preview within 48 hours of us receiving your content and access. Most sites launch within a few focused weeks after that — the timeline depends mostly on how quickly you get us content and feedback.
Our own site, scored on Google PageSpeed — and how it stacks up against local competitors.
See How We Compare Read a real before/after: 30 → 99 →Send us your web address — we'll run a free speed & AI-readiness check-up and send you the fixes.
Get My Free Check-UpLet's build the system that actually brings you business.
Website, getting found in Google and AI search, and social that keeps you in front of customers. Free 15-minute strategy call on your market, your competitors, and the fastest path to more leads.
Book a Free Strategy Call